The New York Jets want very badly for you to think of them as anything other than a circus.
The franchise has earned the big-top moniker over the past two years, a fallow period in which they've gone from Super Bowl contenders to AFC also-ran status.
A new season brings new hope for both the Jets and their media relations department. Perhaps in an effort to curb meddlesome tabloid drama, the team has issued players a "Media Bridges" card of phrases to use with reporters.
Manish Mehta of the New York Daily News got his hands on a laminated card and helpfully tweeted out photos of both sides.
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