No names evoke the history and tradition of professional football – and the spirit of winning and excellence – more than Vince Lombardi. In the 1960s, the Packers coach won five NFL titles and the first 2 Super Bowls, and today the Super Bowl trophy is named after him. Known as a great motivator and “notorious taskmaster,” according to the Hall of Fame, Lombardi – often wearing a fedora and glasses – was a demanding and old-school leader with little tolerance for quitting, mistakes, or excuses. He preached hard work, resilience, selflessness, and loyalty – values he believed helped players reach their potential while applying to everyday life. They were reflected in Lombardi's countless inspirational quotes, such as “It’s not whether you get knocked down, it’s whether you get up.” Born in Brooklyn in 1913, Lombardi worked his way up from high school coach to college coach to NFL offensive coach. Then in 1959, Lombardi transformed the Packers – who’d gone 1-10-1 the previous season and hadn’t had a winning record in 12 seasons – into an immediate winner. Also known as kind and compassionate, Lombardi was hired in 1969 as coach of the Redskins, who hadn’t had a winning record in 13 seasons, and led them to a 7-5-2 mark. The following year, Lombardi, at age 57, died of cancer.