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Patrick Mahomes is now the NFL's top-selling athlete

Published: Jan 20, 2020 at 07:35 AM

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Nick Toney

Editor, The Checkdown

Patrick Mahomes claimed more than the AFC championship this week.

The king of Chiefs Kingdom sold more merchandise than any other NFL player from March 1 to Nov. 30, according to the NFLPA's official list. Mahomes now sits poised to top Tom Brady, the league's retail leader for the past two seasons.

.@PatrickMahomes is the season’s new No. 1️⃣ on our Top 50 player sales list—beating out @TomBrady who had 17 straight appearances in the Top 3 since 2014 when the list was first introduced.

🔗: https://t.co/Qp3rvLJumA pic.twitter.com/dGcsAUz8Tu
— NFLPA (@NFLPA) January 20, 2020

Mahomes started this season as the Madden 2020 cover boy. He could end it as the heir apparent to Brady in the AFC -- and in overall marketability.

Eras can change quickly in this game. Of the NFLPA's Top 10 highest-selling stars, half are 25 years old or younger. That list could add 23-year-old 2019 MVP frontrunner Lamar Jackson someday soon.

Brady will be just fine after 17 straight appearances as a top-three selling player. But Mahomes is heading to the Sunshine State for his first Super Bowl -- and the sun is rising on his era of league wide dominance.

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