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Football and Flow

Football & Flow: Ludacris Feature

During the 1995 Source Awards, one of the most iconic rap groups on the planet shifted the culture when they announced 'The South has something to say.' Atlanta soon became a mecca for hip-hop and superstar Ludacris emerged as one of it's biggest stars. To commemorate the 50th anniversary of hip-hop, the NFL teamed up with Universal Music for "Football and Flow," a unique crossover series celebrating legends of the culture and their love of football.

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Football & Flow: Ludacris Feature

During the 1995 Source Awards, one of the most iconic rap groups on the planet shifted the culture when they announced 'The South has something to say.' Atlanta soon became a mecca for hip-hop and superstar Ludacris emerged as one of it's biggest stars. To commemorate the 50th anniversary of hip-hop, the NFL teamed up with Universal Music for "Football and Flow," a unique crossover series celebrating legends of the culture and their love of football.